Experiencing Design at Saudia Ad Diriyah Formula-e race
Sensing the potential for Saudi’s Design CommunityBy: Jeroen Frumau In collaboration with Saudia, Adhlal is spearheading a multi-year initiative designed to foster a dynamic interaction…
Tag: Jeroen
Towards an authentic Saudi Creative Society Cultivating Youth Creativity
Saudi Arabia is undergoing profound positive change. A young population full of ambition paired with new reforms promises a bright, if still undefined future. In…
Exploring the Essence of “Saudi Design”
When the Fashion Commission presented Saudi haute couture and streetwear at the Paris Fashion Week earlier this year, it marked a significant milestone for Saudi…