CALLING OUT JEDDAH DESIGNERS

ADHLAL in partnership with Saudia invites you to a Designathon

ABOUT DESIGNATHON

Take a creative leap with the Saudia Designathon! Co-hosted by ADHLAL in the context of the Saudia Design Program, we invite local designers, graduate students, and design professionals to reimagine and repurpose Saudia crew uniforms.

DESIGN CHALLENGE

How might we creatively repurpose Saudia Crew old-branded uniforms, amplifying the message of sustainability?

PARTICIPANT CRITERIA

The event welcomes freelance, employed and soon-to-graduate designers in product, fashion, textiles, interior or jewelry design.

WHY APPLY

• Showcase your sustainable design prowess to Saudia.
• Witness your ideas materialize through prototyping.
• Gain exposure at a high-profile event.
• Stand a chance for consideration in the Saudia Design Awards 2024.

DESIGNATHON

The Saudia Designathon will take place in the city of Jeddah. on the 14th and 15th of December.

APPLICATION REQUIRED

Express your interest to participate by completing the registration form before Dec 7th, 12pm. From all applicants, we will invite max 30 to participate in this first Designathon.

DAY ONE – 14th December 2023 – 7PM-10PM
Onboarding, meet the experts, team forming, start co-creation.

DAY TWO – 15th December 2023 – 2PM-6PM
Continue co-creation, meet the mentors, pitch ideas, celebrate and next steps.